Friday, 11 November 2011

Market Research - Questionnaire Results







The questionnaires we gave out to randomly selected people should us that every 9 out of 10 Sixth Formers likes watching horror films. Also, the majority of people said they enjoyed the 'shock factor' of a horror film instead of gore, violence and other aspects.

This suggests we should include a few shocking scenes in the trailer that will make the audience jump. They also told us that they are more attracted to a good storyline rather than gore or violence. This connotes we should make our storyline intriguing to our audience instead of including a lot of violence to draw them in because they want to see a good storyline.

From the results of the focus group questionnaire, we found that the most popular sub-genre was 'gore' and the most popular 'time' of horror was the 1980's so our storyline could be from the 1980's or based on the 1980's horror.


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